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5 Smart Marketing Strategies for Small Businesses

Marketing strategies are key to small businesses. Chances are if you’re reading this, you know that running a successful small business is no easy feat. One thing that many business owners overlook the importance of a good marketing strategy. With…

Running a Business

5 Tips to Successfully Run a Business

To run a business isn’t easy. That being said, running a successful small business is even tougher. Did you know that 20% of small businesses fail within the first 18 months? Despite this (slightly scary) statistic, it is possible to…

Running a Business

18 Amazing (and Free) Timeline Templates

Having good timeline templates in your business toolbox is important. Why? Effective Communication 65 percent of the population are visual learners (Mind Tools, 1998). In other words, more than half of the population prefer to take information via images, not…

Running a Business

What can Santa Claus teach us about customer service?

Santa Claus can teach us a thing or two about making our customers happy. It’s no mystery that most shoppers are going digital, meaning that they make the majority of their purchases online. Because of this, it’s more important than…

Running a Business

Key to Success: Keeping Happy Customers

Keeping happy customers can be challenging since we live in a world where we can buy practically everything online. It’s also a world where poor online reviews can ruin a company. Because of this, engaging with your customers and making…

Running a Business

Networking is Not a One Off Event

Networking is not one off activity. Many business owners assume is that going to a networking event once or twice is enough. We’ve all heard how important it is to “build your network”, but do most people really put in…