What do seniors think about technology?

Today is National Seniors Day. Let’s take a look at a few facts about today’s senior population. In a report based on various sources of demographic data, the U.S. Census Bureau said there were 41.4 million people age 65 or older in the United States in July 2011, up from 40.3 million in April 2010. The number of seniors is projected to reach 92 million by 2060, with 18.2 million age 85 or older.

In the world of business, there is a false perception about our senior population and technology. The following infographic shows what seniors think about technology as well as how they have assimilated it into their lifestyles. If your business is technology-related, pay attention to the last fact “seniors benefit from technology created with their needs in mind.” With 41.4 million potential customers and growing, that’s a fact most technology businesses can’t afford to dismiss.

 

senior-attitudes-technology

Source: Great Call

 

 

 

 

 

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